We all remember our first skiing experience and for most of us it was a little overwhelming at first. Beginner's Magic is a program created to take away that feeling and get you started in a relaxed environment. Now located at the brand new base village at Snowmass next to the Elk Camp Gondola this location will give beginners the simplicity of getting their gear, a pro, and a luxury ride up the new gondola for their first lesson. Well staffed by experienced technicians our employees will help you get the right equipment the first time. You won't have to go out looking for your instructor as they'll come to the store and meet you. We love the sport and we want you too as well, so stop in and give Beginner's Magic the opportunity to make your first time on the mountain the beginning of a great new adventure.

Most recently voted the Snowsports Industry of America (SIA) Rocky Mountain Regions - Retailer of the Year. Four-Mountain Sports is the areas only rental shop that offers free ski and snowboard storage and transfer to any of the four mountains.